How to Cultivate Return Guests at Your Next Special Event
Meryl Snow, vice president of Feastivities Events and senior consultant for
Catersource, has both attended and offered her services at her fair share of special
events. “If people aren’t having fun, they aren’t going to come back. That’s just a
fact,” Snow says. Many supporters, sponsors and donors are invited to several fundraisers annually, and you must take the necessary steps to make yours a memorable one.                                                                                                                                            
Here Snow offers her tips for creating an engaging and memorable evening to
which people want to return: